Sample Grading Rubric - Using Technology for Nonprofits

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Topic

Using Technology for Nonprofits

Assignment

Imagine you have been hired as the Communications Director of a new nonprofit organization. Develop a comprehensive plan using three technology tools to increase transparency, credibility, communication, and stakeholder engagement for the organization. Include at least four SMART goals and a timeline. Be sure to include at least three references from this week’s learning material.

Grading Rubric

Criteria	Ratings	Points
Developing a Communications Plan	20 to >17 pts Exceeds Paper includes descriptions of 3 clearly identified technology tools that will facilitate effective communication Student demonstrates exemplary knowledge of the tools and their use.	17 to >14 pts Meets Paper includes descriptions of 3 clearly identified technology tools that will facilitate effective communicationStudent demonstrates basic knowledge of the tools and their use.	14 to >10 pts Fair Paper includes descriptions of 3 clearly identified technology tools.	10 to >0 pts Needs Improvement Paper does not include 3 clearly identified technology tools.	20
Technology Tools	10 to >8 pts Exceeds Paper demonstrates how the tools selected will be used to increase transparency, credibility, communication, and stakeholder engagement for the organization. The explanation is insightful and shows the student’s ability to prioritize and effectively use the chosen resources.	8 to >6 pts Meets Paper demonstrates how the tools selected will be used to increase transparency, credibility, communication, and stakeholder engagement for the organization.	6 to >4 pts Fair Paper demonstrates how the tools selected will be used to increase transparency, credibility, communication, and stakeholder engagement for the organization. Some errors may be present or some information may be missing or inaccurate.	4 to >0 pts Needs Improvement Paper does not demonstrate how the tools selected will be used to increase transparency, credibility, communication, and stakeholder engagement for the organization.	10
SMART Goals and Timeline.	20 to >17 pts Exceeds Paper includes 4 relevant SMART goals and an appropriate timeline. Student shows an exceptional analysis of each goal and presents a feasible timeline in an easy-to-read format.	17 to >14 pts Meets Paper includes 4 relevant SMART goals and an appropriate timeline. Student shows basic knowledge of each goal and presents a feasible timeline in an easy-to-read format.	14 to >10 pts Fair Paper includes 4 relevant SMART goals and an appropriate timeline. Goals may be lacking important steps and/or the timeline is not easy to read or understand.	10 to >0 pts Needs Improvement Paper has less than the 4 required goals and/or does not include an appropriate timeline.	20
Scholarly Writing and APA Style	10 to >8 pts Exceeds Paper is well organized, uses scholarly tone, follows APA style, uses original writing and proper paraphrasing, contains very few or no writing and/or spelling errors, Paper contains multiple, appropriate and exemplary sources expected/required for the assignment.	8 to >6 pts Meets Paper may have some small or infrequent organization, scholarly tone, or APA style issues, and/or may contain a few writing and spelling errors, and/or somewhat less than the expected number of or type of sources.	6 to >4 pts Fair Paper contains multiple smaller or a few major problems. Paper may be lacking in organization, scholarly tone, APA style, and/or contain many writing and/or spelling errors, or shows moderate reliance on quoting versus original writing and paraphrasing. Paper may contain inferior resources.	4 to >0 pts Needs Improvement Paper is well below writing style expectations for organization, scholarly tone, APA style, and writing, or relies excessively on quoting. Paper may contain few or no quality resources.	10

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In developing a communications plan for a nonprofit organization using technology, students must have a comprehensive understanding of both the technology and its use in the human services field. Incorporating aspects of Bloom’s Taxonomy allows educators to focus on and promote the mastering of cognitive skills necessary for learning (Nurmatova & Altun, 2023). When evaluating students for the learning objective in this assignment, I believe it is most important for them to demonstrate their ability to evaluate the various technological tools that can be used to enhance communication and determine which tools would be most effective to use and why. These skills are evident in the creating stage of Bloom’s Taxonomy model, as described by Shabatura (2013). Student learning at this stage incorporates all the previous stages and requires the student to understand, apply, analyze, and evaluate the subject matter. When producing work at this level, students show mastery of the material and are adequately prepared to utilize their knowledge in a practical, professional setting.

The application of SMART goals and creation of a timeline as part of the communications plan required for the assignment allows the students to demonstrate their knowledge and understanding of the organization’s communication needs. In this section, students are expected to analyze components of their plan and determine how those components impact their purpose and goals. Using Bloom’s Taxonomy, these skills are apparent in the applying and analyzing levels, which involve using procedures for implementation and showing how each part of the plan is related to the overall purpose of the communications goal (Shabatura, 2013). Generating SMART goals and timelines involves critical thinking and the consideration of multiple factors that may impact the execution of the plan.

The point breakdown I selected for this rubric reflects the importance of the assignment’s components as I have described above. I assigned more weight to the development of the plan and the SMART goals and timeline because I feel those tasks require the highest level of cognitive and analytical skills. I assigned less points to the explanation of technology tools because this process is already an element of the initial plan as well as the subsequent specific SMART goals. I also assigned less points to the APA formatting section of the rubric because I believe the skills required to select appropriate tools, create the communications plan, and determine what steps to take and when are more important to assess. Although I am adamant about academic integrity and the proper use of citations and inclusion of references, I want to prevent students from feeling discouraged by receiving a lower score simply because of formatting issues.

References

Nurmatova, S., & Altun, M. (2023). A comprehensive review of Bloom’s Taxonomy integration to enhancing novice EFL educators’ pedagogical impact. Arab World English Journal, 14(3), 380–388. https://doi.org/10.24093/awej/vol14no3.24

Shabatura, J. (2013, September 27). Using Bloom’s Taxonomy to write effective learning objectives. University of Arkansas Teaching Innovation and Pedagogical Support. https://tips.uark.edu/using-blooms-taxonomy/